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Instagram for Real Estate

First, there was MySpace.

Facebook destroyed MySpace.

Then there was Instagram.

Facebook didn’t want to get “MySpaced” and bought the 18-month-old social media platform for $1B.

It was a wise move, as Instagram has become a major social media platform. Most of your buyers and sellers are probably using today.

Just like businesses eventually moved to Facebook and YouTube, so are they wisely moving to Instagram.

If you are a millennial (or your target audience is) and have a passion for great photos, graphics, video, and personality, Instagram might be worthy of your consideration as a lead generation tool for your real estate business.

Pros and Cons of Instagram

Here’s what to weigh before deciding on Instagram as your lead generation strategy of choice.

Pros

  • Works Seamlessly with Facebook. If you are already using the world’s #1 social media site for lead generation, Instagram (owned by…